Why am I buying Life Insurance? - That is the first question that needs to be answered. Do I want to cover a mortgage? Do I want to provide income for my family? Do I want to supplement my retirement? The reasons are more important than the rates because the reasons help you design your portfolio.
What kind of life insurance do I need? - Once you know the reasons that you are making a life insurance purchase then you can determine what type of life insurance to purchase. Term insurance takes care of temporary needs while permanent life insurance provides benefits for a lifetime.
You can now proceed to search for rates after you have answered these two very important questions. It would behoove you to learn a simple method of evaluating your insurance needs so that you can shop for the proper amount and the correct type of life insurance. There is nothing wrong with shopping online or using an insurance professional to assist you. The happiest life insurance purchase that you will ever make is the one that is designed to fit your needs and to your ability to pay.
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