Saturday, May 2, 2009
7 Marketing Methods for Real Estate Coaches
Article Title: 7 Marketing Methods for Real Estate Coaches
Author Name: Joanne Victoria
Contact E-mail Address: mailto:joanne@joannevictoria.com
Word Count: 776, including signature block
Category: Coaching/Business Development
Copyright Date: Updated 2005 ~~~
Thank you for publishing this article in its entirety including
the resource box. Please notify me of publication by sending
either a website link or a copy of your ezine upon publication
to: mailto:joanne@joannevictoria.com . ~~~~
7 Marketing Methods for Real Estate Coaches
You shower, shampoo, dress your best, check to see if you have
plenty of business cards, drive about an hour, introduce
yourself by saying Hi, I'm Mary and I'm a coach and the other
person says, Hi, I'm Jack and I'm a coach, too!. You meet more
coaches than you knew existed. How do you get business when you
are surrounded by what may be perceived as your competition?
Here's a great strategy to create fantastic outcomes.
Time is precious and you can't get it back, so it needs to be
used wisely. For those of you who have limited time or don't
have much of a desire to network, but you know you have to, try
Target Networking for Real Estate coaches. As you target your
work market for clients, you can target or focus your networking
market using the same skills.
As an example, what if your target industry is real estate? Your
target markets could include the bank, mortgage, real estate and
insurance companies. Your target audience then becomes banking
executives and mortgage brokers, real estate brokers and real
estate and insurance sales people.
What do next? Follow these 7 methods to Target Networking
success for your Real Estate Coaching career.
1. Research these audiences in your area, determine their
association meeting places, and invite yourself as a guest.
Remember, the smaller the niche, the bigger the reward. If you
go deep within your industry, you become the expert in your
field and the possibilities are endless.
2. If part of your marketing plan is speaking presentations, you
could also get yourself a free booking at any of these
organizations with your target audiences. Yes, I said free.
If you are willing to spend your time milling about an obscure
cocktail party venue with unknown quantities, you could easily
put together a 30-minute presentation in front of your entire
market. You will create new relationships, save time and make
more money.
3. Here's the drill. Grab your yellow pad and let's get going!
A. Use one page at a time and place the sample industry, Real
Estate, in the center.
B. Without conscious thought, jot down anything that comes to
mind in relationship to Coaching in the Real Estate industry.
You can help these people in many ways.
C. Your final document, or at least one of them, should look
like a sunburst, with your industry, the sun, and your market,
the rays.
D. You could extend this piece even further by adding another
dimension, your audience. The sun is the industry, with lines as
the sun's rays representing your market and lines off these
representing your audiences.
4. Check your local business newspapers for anything close to
what you have chosen. Refer to the yellow pages if you're not
familiar with these publications or associations.
5. When you get a copy of these business newspapers, check
their calendars for meetings in your industry or market.
6. Visit your local Chambers of Commerce, check the membership
list and get brochures of businesses in your target industry,
target market and target audience.
7. Go to the reference section of your business library and
review the Major State, Regional and National Trade and
Professional Associations of the United States.
The Association books have subjects by index, so if you did this
today and went to Real Estate, National, you would discover a
minimum of 60 associations! This does not even include State &
Regional.
So, pick up that phone, start dialing and enjoy Target
Networking for Real Estate Coaches. With this exercise, you
will have a major part of your year's marketing and networking
successfully managed.
You will be the only Real Estate Coach in the room, get the
clients that are truly in your target market and make that drive
and all your efforts worthwhile. ~~~
Joanne Victoria, 25-year Vision and Business Coach works with
entrepreneurs and solo professionals to build successful lives
and businesses by helping them tell their truth. Author of 3
Books including: Lighting Your Path! How To Create the Life You
Want and Vision With a Capital V - Create the Business of Your
Dreams. Joanne offers FREE help through her 2 monthly ezines,
Lighting Your Path! -Discover Your Inner Truth at:
mailto:JoanneVictoria-subscribe@topica.com and Create the
Business of your Dreams at:
mailto:CreateYourBusiness-subscribe@topica.com ~~~
Do you want to expand your business and your life? Then place
your order for Joanne's latest book: Vision With a Capital V -
Create the Business of Your Dreams here:
mailto:VisionBook@joannevictoria.com Order your e-book or
paper-back versions here: http://www.JoanneVictoria.com
Email her at: mailto:Joanne@joannevictoria.com Orders:
888-503-2665 - Phone: 415-491-1344 ~~~~
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